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Ledhors Company is responsible for national advertising, including promotion through the television, newspaper, magazines, billboard, lightboxes, public sponsorship, and regional advertising approval by the company which will be partially paid by the company.

   Promotion Advantage (marketing planning, guidance and support for holiday events and launch of new products)
During the launch of new products in each quarter, a lot of publicity materials (The Ledhors Newspaper, POP, posters, promotional items, etc.) of Ledhors Company will be sent to the shops and marketing guidance is also provided.

   Product Advantages (product design and development)
Ledhors products are divided into two major categories, namely formal and casual. It has its own products all year round and accessories like ties, belts, socks and other matching products. Ledhors men’s business and casual collection perfectly combine classics of traditional clothing and modern of casual wears integrating fashion pulse and the essence of fashion culture and adhering to the design concept of noble, grace, simplicity and elegance. Ledhors has formed a unique business casual clothing series with its style of simplicity, generosity and energy, and is suitable for the white-collar, successful business people and civil servants, who appreciate the modern culture and have distinct personality and taste, to freely and smoothly express their inner hearts whether in work and at home. “Simple Yet Sophisticated” “Ledhors” initiator and pioneers of the concept of “business casual”, is of a great significance in the development history of the apparel industry in China.

   Quality Advantage (product quality assurance)
In 1998, Ledhors Company became the first apparel manufacturers authorized by ISO9002 quality system certification and product quality certification in Fujian, and successfully passed the version of the system and obtained the ISO3001:2000 international “Quality System Certification” approved by China Quality Certification Center in 2003.

   Ordering Advantages (supply and guarantee of goods )
Order system management Order Fair will be held for three times in spring-summer, autumn and winter annually, in March, May and September respectively, Products ordered in the Order Fair are those products specially designed corresponding to the season of the year. Places of the Order Fair will be determined based on the requirements of agents as well as conditions of the climate, transportation, etc. and the Order Fair is touring around major cities in the country. Agents, store managers, shopkeepers and some large team buying organizations are invited to attend the Order Fair.

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